Journalist and author of Play Nice: The Rise, Fall, and Future of Blizzard Entertainment Jason Schreier sits for an interview on Blizzard’s many transformations, diversity scores, and what ultimately happened to Starcraft Ghost and Project Titan.
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SHOW NOTES:
Happy Rosh Hashanah!
1: Was there something about Blizzard in particular that made you want to write a book? (03:21)
- Acquisition of Activision Blizzard by Microsoft
- Press Reset: Ruin and Recovery in the Video Game Industry
- WarCraft series
- StarCraft series
- Diablo series
2: Did you actually interview more than three hundred people for this book over three years? (06:19)
3: Was there anyone you couldn’t get an interview with? (07:45)
4: What was your personal investment in Blizzard before writing this book? (08:22)
- WarCraft III: Reign of Chaos
- StarCraft: Brood War
- The Lost Vikings
- Norse by Norse West: The Return of the Lost Vikings
- World of WarCraft
5: How would you describe Blizzard’s brand identity? (11:03)
6: When did the “mergers and acquisitions” era of the video game industry really begin? (12:31)
- Davidson & Associates
- Math Blaster!
- CUC International
- Sierra Entertainment
- Square Enix
- Atlus
- Double Fine
- PsychOdyssey
7: Is the “loremaster” a real thing? (16:14)
8: What was the deal with “diversity scores?” (18:42)
9: How involved was Bobby Kotick in development? (20:55)
10: How did Titan become Overwatch? (26:10)
11: If you had to pick an Overwatch character to be the new CEO of Blizzard, who would be best and who would be worst? (27:15)
12: EvanArnett asks, in the early 2000s, World of Warcraft was the game most associated with gaming addiction. What was Blizzard’s stance on that? (27:58)
13: Yeso asks, do you still stand by your EPIC/5 review for Final Fantasy XIII on rpgamer.com? (31:01)
14: Aleph asks, what is the Day the Clown Cried of Video Games? (32:22)
- The Day the Clown Cried (1972)
- Citizen Kane
- Jerry Lewis
- Krusty the Clown
- Final Fantasy Versus XIII
- Final Fantasy XV
- Project Milo
- E3 2009: Project Natal Milo demo
15: Is there a book about games you’d really like to read, but have no interest in writing yourself? (34:44)
16: What should readers take away from Play Nice? (37:17)
LIGHTNING ROUND: Rapid Fire Blizzard Trivia(38:23)
Recommendations and Outro (42:11):
- Jason: Triple Click
- Jaffe: 52 Pickup
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Hosted by Alex Jaffe, with Jason Schreier. Edited by Esper Quinn. Original Music by Kurt Feldman.